PRIVACY NOTICE

Thank you for visiting myfathbstore.com, which is operated by Hong Kong Niu Ling Wen International Limited (the “Company,” “we,” “us,” or “our”).

We respect your privacy and are committed to protecting your personal information. This Privacy Notice explains what information we collect, how we use and disclose it, how it may be transferred or stored, and the choices and rights that may be available to you.

By accessing or using our website and related services (collectively, the “Services”), you acknowledge the practices described in this Privacy Notice.

Your personal information may be transferred to, processed, or stored in Hong Kong and other jurisdictions in which our service providers operate, subject to applicable laws and appropriate safeguards where required.

What Information Do We Collect?

We may collect personal information from or about you in the following ways:

Information You Provide to Us

We may collect information you provide when you:

• place an order;
• create or use an account;
• subscribe to newsletters or marketing communications;
• contact customer service;
• participate in surveys, promotions, reviews, or similar activities; or
• otherwise interact with us.

This information may include:

• your name;
• email address;
• telephone number;
• billing address;
• shipping address;
• order and transaction information; and
• other information you choose to provide.

Payment information may be processed by our payment service providers. We may not directly store complete payment card details.

Information You Provide About Another Person

If you provide information about another person, such as when sending an order or gift to someone else, we may collect information including that person's name, telephone number, email address, and shipping address.

You should only provide another person's information where you are authorized to do so.

Information Collected Automatically

When you use our Services, we and our service providers may automatically collect certain information through cookies, pixels, log files, and similar technologies.

This may include:

• IP address;
• browser type;
• operating system;
• device type or identifiers;
• pages viewed;
• links clicked;
• referring websites;
• dates and times of visits;
• approximate location information derived from IP address;
• interactions with emails or advertisements; and
• other usage and technical information.

We may use this information to operate our website, improve our Services, prevent fraud, understand customer behavior, and provide relevant content or advertising.

Information From Third Parties

We may receive information from third parties, including:

• payment processors;
• shipping and logistics providers;
• analytics providers;
• advertising and marketing partners;
• social media platforms; and
• other service providers.

We may combine information received from these sources with information you provide directly to us.

Cookies and Tracking Technologies

We and our service providers may use cookies and similar technologies to provide and improve the Services.

Cookies may include:

Strictly Necessary Cookies

These cookies are required for the operation of certain website functions, including shopping cart functionality, checkout, security, and account access.

Performance and Analytics Cookies

These cookies help us understand how visitors use our website and allow us to improve website performance and functionality.

Functionality Cookies

These cookies allow us to remember preferences such as language, location, shipping country, or currency.

Advertising and Targeting Cookies

Where permitted by applicable law, these cookies may be used to provide advertising that is more relevant to you and to measure the effectiveness of advertising campaigns.

You may manage certain cookie preferences through your browser, device settings, or any cookie preference tools that we make available.

Disabling certain cookies may affect the functionality of the Services.

How Do We Use Your Information?

We may use personal information for purposes including:

• processing and fulfilling orders;
• processing payments;
• arranging shipping and delivery;
• providing order confirmations and tracking information;
• handling returns, refunds, and customer service requests;
• communicating with you about your purchases;
• maintaining transaction and business records;
• preventing fraud and unauthorized transactions;
• protecting the security of our website and Services;
• improving our products, website, and customer experience;
• analyzing website usage and business performance;
• providing personalized content and recommendations;
• sending promotional communications where permitted by applicable law;
• complying with legal and regulatory requirements; and
• exercising or defending legal rights.

We may also use information for other purposes disclosed to you at the time it is collected.

How Do We Share Personal Information?

We may share personal information with the following categories of recipients where reasonably necessary.

Service Providers

We may share information with third-party companies that provide services on our behalf, including:

• payment processing;
• order fulfillment;
• shipping and logistics;
• website hosting;
• cloud storage;
• customer support;
• fraud prevention;
• analytics;
• email and SMS services; and
• advertising and marketing services.

These providers may process personal information only as necessary to provide their services and subject to applicable legal requirements.

Affiliates

We may share information with affiliated entities where necessary for business operations and where permitted by applicable law.

Business Partners

Where you choose to participate in a service, promotion, or program involving a third party, information may be shared with the relevant third party as reasonably necessary.

Legal and Regulatory Disclosures

We may disclose personal information where we reasonably believe disclosure is necessary to:

• comply with applicable law;
• respond to lawful requests from courts, regulators, or government authorities;
• investigate fraud or security incidents;
• enforce our agreements or policies; or
• protect our rights, property, customers, employees, or others.

Business Transfers

If the Company is involved in a merger, acquisition, restructuring, financing, sale of assets, insolvency proceeding, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.

Aggregated or De-Identified Information

We may use or disclose aggregated or de-identified information that is not reasonably intended to identify an individual, subject to applicable law.

Marketing Communications

Where permitted by applicable law, we may send you marketing communications by email, SMS, or other electronic means.

You may unsubscribe from marketing emails by using the unsubscribe link included in the message.

Where SMS marketing is offered, you may opt out by following the instructions contained in the message, such as replying STOP, where applicable.

Opting out of marketing communications does not prevent us from sending transactional or service-related communications, such as order confirmations, shipping notifications, account notices, or customer service messages.

How Can I Access, Correct, or Delete My Information?

Depending on your location and applicable law, you may have rights regarding your personal information.

These rights may include the right to:

• request access to personal information we hold about you;
• request correction of inaccurate personal information;
• request deletion of certain personal information;
• object to or restrict certain processing;
• withdraw consent where processing is based on consent; and
• exercise other rights available under applicable privacy laws.

To submit a privacy-related request, please contact:

Email: support@myfathbstore.com

We may need to verify your identity before processing certain requests.

We may retain information where necessary for legitimate business purposes, legal compliance, fraud prevention, dispute resolution, enforcement of agreements, or other purposes permitted by applicable law.

Marketing Preferences

You may opt out of promotional emails by clicking the unsubscribe link contained in those emails.

You may also contact us at:

Email: support@myfathbstore.com

Please note that you may continue to receive non-promotional communications relating to orders, transactions, security, customer service, or other Services you have requested.

California Privacy Rights

If you are a California resident, you may have additional rights regarding your personal information under applicable California privacy laws.

Depending on the circumstances and applicable law, these rights may include rights to request access, correction, deletion, or information regarding certain uses or disclosures of your personal information.

To submit a California privacy request, please contact:

Email: support@myfathbstore.com

You may include “Attn: California Privacy” in the subject line.

We may request information necessary to verify your identity and process your request.

Nothing in this section limits rights available to you under applicable law.

Children's Privacy

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

Our Services are intended for users who are legally permitted to enter into transactions under applicable law.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete or otherwise appropriately handle that information.

Information Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.

You are also responsible for taking reasonable precautions to protect your account credentials and devices.

Third-Party Websites

Our website may contain links to third-party websites, applications, or services.

Those third parties operate independently from us and may have their own privacy policies and practices.

We are not responsible for the privacy, security, content, or practices of third-party websites or services.

We encourage you to review their privacy policies before providing personal information.

Where Is My Information Stored and Processed?

Your personal information may be stored and processed in Hong Kong and other jurisdictions in which the Company or its service providers operate.

Servers and databases used by our service providers may be located outside your country or region of residence.

Privacy and data protection laws in those jurisdictions may differ from those in your country or region.

Where required by applicable law, we will take appropriate measures relating to international or cross-border transfers of personal information.

Personal information may also be disclosed in response to lawful inquiries, regulatory requests, or judicial processes in jurisdictions in which we or our service providers operate.

How Long Do We Keep Personal Information?

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

• providing our Services;
• completing transactions;
• maintaining business and financial records;
• preventing fraud;
• resolving disputes;
• enforcing agreements; and
• complying with applicable legal requirements.

When personal information is no longer reasonably required, we may delete, anonymize, de-identify, or otherwise securely dispose of it in accordance with applicable law.

International Customers

Hong Kong Niu Ling Wen International Limited is incorporated and operates from Hong Kong.

If you are located outside Hong Kong, your personal information may be transferred to, processed, or stored in Hong Kong or other jurisdictions in which our service providers operate.

Depending on your location, additional local privacy or consumer protection laws may apply.

Where required by applicable law, we will respect applicable rights and take appropriate measures relating to international transfers of personal information.

Changes to This Privacy Notice

We may update this Privacy Notice from time to time to reflect changes to our practices, Services, or applicable laws.

The updated version will be posted on this page together with an updated Last Updated date.

Where required by applicable law, we may provide additional notice of material changes.

Questions, Complaints, and Privacy Requests

If you have questions, concerns, or requests regarding this Privacy Notice or our handling of personal information, please contact us:

Email: support@myfathbstore.com
Phone / SMS: +1 (424) 370-0665

Depending on your jurisdiction, you may also have the right to submit a complaint to an applicable privacy or data protection authority.

In Hong Kong, privacy and personal data matters are regulated by the Office of the Privacy Commissioner for Personal Data, Hong Kong (PCPD).

Applicable Law

We process personal information in accordance with applicable privacy and data protection laws.

For our Hong Kong operations, applicable laws may include the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong (“PDPO”), together with applicable subsidiary legislation, codes of practice, guidelines, and other relevant requirements.

Because we serve customers internationally, additional privacy and data protection laws may apply depending on your location and the circumstances in which your personal information is processed.

Nothing in this Privacy Notice is intended to limit rights that cannot lawfully be waived or restricted under applicable law.

Company Information

Company Name: Hong Kong Niu Ling Wen International Limited

Company Address:
FLAT/RM 09, 11/F, KINGS COMMERCIAL BUILDING,
2 CHATMA COURT, TSIM SHA TSUI, KL,
HONG KONG

Email: support@myfathbstore.com

Phone / SMS: +1 (424) 370-0665

GOVERNING LAW

This Privacy Notice and the Company's handling of personal information shall, to the extent permitted by applicable law, be governed by and construed in accordance with the laws of the Hong Kong Special Administrative Region of the People's Republic of China.

Nothing in this provision limits any mandatory privacy or consumer rights that may apply to you under the laws of your place of residence.